
PPW Europe Conference 2026 – Madrid, Spain – AI, PropTech and the Future of Online Real Estate Marketplaces
As technology continues to reshape the global property industry, the role of digital platforms, data and artificial intelligence has become more important than ever. At the forefront of this transformation is the PPW Europe Conference 2026, a leading industry event focused on the future of PropTech and online real estate marketplaces.
Taking place from 28–30 October at the Novotel Madrid Centre in Madrid, the conference brings together senior leaders, investors and innovators from across the global real estate technology sector. With a strong focus on AI and marketplace evolution, PPW Europe provides a platform for exploring how digital transformation is redefining property search, transactions and investment.
A High-Level Gathering of Industry Leaders
PPW Europe is not a traditional real estate exhibition. Instead, it is a focused conference designed for decision-makers and innovators shaping the future of property platforms.
The event typically attracts over 500 senior professionals, including:
- C-level executives from global property portals
- PropTech founders and entrepreneurs
- Venture capital and private equity investors
- Marketplace operators and digital strategists
- Real estate technology specialists
This concentration of expertise creates an environment where high-level discussions and strategic insights take priority.
Exploring AI and the Future of PropTech
The central theme of the conference is the growing influence of artificial intelligence and digital innovation within real estate. As online marketplaces evolve, AI is playing an increasingly important role in improving user experience, data analysis and operational efficiency.
Conference sessions explore topics such as:
- AI-driven property search and recommendation systems
- Data analytics and market intelligence
- Platform scalability and global expansion
- Monetisation strategies for online marketplaces
- The future of digital transactions and automation
These discussions provide valuable insight into how technology is transforming both the consumer experience and the business models behind property platforms.
A Strong Line-Up of Global Speakers
PPW Europe Conference 2026 features more than 35 speakers from leading organisations across the global real estate and technology sectors. These presenters are senior executives and industry experts who openly discuss the challenges and opportunities facing their businesses.
Notable speakers include:
- Malcolm Myers – Founder
- Mike DelPrete – Real Estate Tech Strategist
- Simon Baker – PropTech Investor and Advisor
- Mike van der Heijden – CEO
- Edmund Keith – Head of Content
- Hannah Parker – Founder
- Ryan Gallagher – CEO
Sessions are delivered through a combination of presentations, panel discussions and interviews, ensuring a dynamic and engaging format.
Attendees are also encouraged to interact with speakers, ask questions and continue conversations during networking sessions.

Insightful Sessions and Market Discussions
The PPW Europe Conference is known for its high-quality content and practical insights. Rather than focusing on general trends, sessions delve into the real challenges faced by marketplace operators and technology companies.
Key themes often include:
- Competition within global property portal markets
- User acquisition and retention strategies
- Data-driven decision-making
- Investment trends in PropTech
- The impact of emerging technologies on real estate transactions
By addressing these topics, the conference provides actionable knowledge for professionals operating within the digital property ecosystem.
The Pitch Club: Showcasing Innovation
One of the most engaging features of the conference is the Pitch Club, a dedicated session where emerging startups present their ideas to an audience of industry experts and investors.
The format includes:
- 6–8 startup companies presenting their businesses
- Each pitch delivered within a six-minute timeframe
- Immediate feedback from a panel of experienced judges
- Selection of a winning company awarded the PPW Pitch Club Trophy
This competitive format highlights innovation within the PropTech sector and provides startups with valuable exposure and constructive feedback.
For attendees, the Pitch Club offers insight into the next generation of real estate technology solutions.
Networking at a Senior Level
Networking is a central component of the PPW Europe Conference. With a highly curated audience of senior professionals, the event provides meaningful opportunities to build relationships and exchange ideas.
Attendees can connect during:
- Structured networking sessions
- Informal social events
- Panel discussions and Q&A sessions
- Private meetings arranged throughout the conference
These interactions often lead to strategic partnerships, investment opportunities and collaborative ventures within the PropTech sector.
Madrid: A Strategic European Hub
Hosting the conference in Madrid reinforces its European focus while maintaining global relevance. As one of Europe’s major business centres, Madrid offers accessibility, infrastructure and a growing technology ecosystem.
The Novotel Madrid Center provides a modern and professional setting for the event, supporting both conference sessions and networking activities.
The city’s vibrant atmosphere and international connectivity make it an ideal location for bringing together global leaders in real estate and technology.
A Barometer for PropTech Innovation
PPW Europe Conference serves as a valuable indicator of where the PropTech industry is heading. The discussions, innovations and partnerships emerging from the event often reflect broader trends within the global real estate market.
As digital platforms continue to evolve, the conference highlights:
- Emerging technologies shaping user experience
- Investment priorities within the PropTech sector
- New business models for online marketplaces
- The growing role of AI in property transactions
For industry professionals, attending the conference provides insight into future developments and competitive positioning.
Why PPW Europe Matters
In a rapidly changing real estate landscape, understanding technology is essential. PPW Europe Conference 2026 offers a unique opportunity to gain insight directly from those leading innovation within the sector.
The event combines:
- High-level strategic discussions
- Real-world case studies
- Direct access to industry leaders
- Exposure to emerging startups
- Opportunities for collaboration and investment
This combination makes it a must-attend event for anyone involved in PropTech or online property marketplaces.
Conclusion
The PPW Europe Conference 2026, held from 28–30 October in Madrid, stands as one of the most influential events in the global PropTech calendar. Bringing together C-level leaders, investors and innovators, it provides a focused platform for exploring the impact of AI and digital transformation on real estate marketplaces.
Through expert-led sessions, startup showcases and high-level networking, the conference offers valuable insights into the future of the industry. As technology continues to reshape how property is bought, sold and managed, PPW Europe remains a key forum for those driving change within the global real estate ecosystem.